When you see a chocolate bar with 51%, 71%, or 75% cocoa or more, it’s not just a number: it’s a direct clue about its flavor, texture, and benefits. The percentage indicates the proportion of cocoa-derived ingredients (cocoa paste, cocoa butter, and cocoa powder) relative to the total product.
51% cocoa
This is a smooth dark chocolate, with a balance between sweetness and bitterness.
70% cocoa
Here we enter the territory of cocoa lovers. Perfect for pairing with coffee.
75% (or more) cocoa
This chocolate is intense, rich in antioxidants like flavonoids, and has a bitter profile that seduces the most demanding palates.
The next time you choose a chocolate, think about what you want to taste: Smoothness? Pairing? Intensity? Discover all the options in individual sachets from our Message in a Chocolaat category.